The next time you are asked to participate in a survey, it might be a good idea not to ignore it, because chances are that you might end up getting a prize – either a free ticket, a hotel stay or a dinner for two.
A recent government office in the UAE, which seeks to collect data from customers by incentivising respondents, have proven just that.
Three travellers recently brought home free Air Arabia air tickets given away by the Sharjah Airport Authority through the “Because We Care” campaign.
The airport authority hopes that by offering rewards, flyers are more encouraged to participate in its survey and provide more helpful feedback.